{"id":11915,"date":"2025-01-30T11:04:38","date_gmt":"2025-01-30T09:04:38","guid":{"rendered":"https:\/\/dev.enable-asia.de\/?p=11915"},"modified":"2026-04-06T10:02:27","modified_gmt":"2026-04-06T08:02:27","slug":"showcase-product-training","status":"publish","type":"post","link":"https:\/\/enable-asia.de\/en\/produktschulung-showcase\/","title":{"rendered":"Showcase\u2019s Product Training A Resounding Success"},"content":{"rendered":"<p>In January, Chief Commercial Officer (CCO) of Showcase and the Director of Operations of Melchers China held a training session with across Shanghai, Macau and Hong Kong.<\/p>\n\n\n\n<p>Nicolas Courcoux, CCO of Showcase, started the training and presentation by introducing the brand and highlighted the product\u2019s design and functions which included high-functioning cameras, high-resolution screens, studio-calibre light systems, and professional grade microphones. He went on to discuss marker responses in Europe from recent applications of the product as well.<\/p>\n\n\n\n<p><strong>COMBINING SHOPPING WITH TECHNOLOGY FOR A LUXURIOUS SHOPPING EXPERIENCE <\/strong><\/p>\n\n\n\n<p>With Showcase\u2019s innovative imaging technology, customers can enjoy a luxurious shopping experience from afar viewing watches and jewellery alike without being present in-person. The technology allows sales representatives to conduct product demonstrations just as they would in real-life situations under all sorts of lighting and angles, all while interacting with their customer using Showcase\u2019s impressive and immersive product features.<\/p>\n\n\n\n<p>Customers and sales representatives alike can take advantage of the fact that Showcase\u2019s product interfaces across multiple apps and platforms such as WeChat, Zoom, and WhatsApp, as well as the ability to synchronise with luxury brand apps and websites. This allows customers to enjoy complete shopping experience from browsing to office pickup services.<\/p>\n\n\n\n<p>The luxury retail industry professionals and insiders in attendance expressed their eagerness to incorporate Showcase\u2019s revolutionary product into the sales industry for jewellery and watches to further enhance and engage their customers with superior purchasing experiences.<\/p>\n\n\n\n<p>The Showcase product is planned to make its debut at the City of Dreams in Macau, followed by other boutiques in Greater China. Melchers Group takes pride as Showcase\u2019s strategic distribution partner in China, introducing the brand\u2019s product into the Asian market.<\/p>\n\n\n\n<p>If you are interested in using Showcase\u2019s product for your business in China, <a href=\"https:\/\/de.melchers-china.com\/posts\/theshowcasetraining\/\" target=\"_blank\" rel=\"noreferrer noopener\">here<\/a> you can read more.<\/p>\n\n\n\n<p>If you are interested in opportunities with us, contact us at: <a href=\"mailto:contact@melchers.de\">contact@melchers.de<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>The Showcase, with Melchers, conducted successful product training across Shanghai, Macau, and Hong Kong, highlighting ShowCase's advanced technology features in luxury retail sectors. <\/p>","protected":false},"author":5,"featured_media":15319,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[70,72],"tags":[91,87,90,88],"class_list":["post-11915","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-events","category-industrie-trends","tag-asia-market-entry","tag-china-market-entry","tag-market-expansion","tag-melchers-partnership"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>News: Produktschulung mit Showcase | Enable Asia<\/title>\n<meta name=\"description\" content=\"\u2713 Showcase in China \u2713 Luxus-Shopping mit neuster Technologie \u2713 Luxus-Online-Shopping-Erlebnis \u25b7 Kontaktieren Sie uns\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/enable-asia.de\/en\/showcase-product-training\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"News: Produktschulung mit Showcase | Enable Asia\" \/>\n<meta property=\"og:description\" content=\"\u2713 Showcase in China \u2713 Luxus-Shopping mit neuster Technologie \u2713 Luxus-Online-Shopping-Erlebnis \u25b7 Kontaktieren Sie uns\" \/>\n<meta property=\"og:url\" content=\"https:\/\/enable-asia.de\/en\/showcase-product-training\/\" \/>\n<meta property=\"og:site_name\" content=\"Enable Asia | Melchers\" \/>\n<meta property=\"article:published_time\" content=\"2025-01-30T09:04:38+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-04-06T08:02:27+00:00\" \/>\n<meta name=\"author\" content=\"Pit.Voss@melchers.de\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Pit.Voss@melchers.de\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/enable-asia.de\\\/produktschulung-showcase\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/enable-asia.de\\\/produktschulung-showcase\\\/\"},\"author\":{\"name\":\"Pit.Voss@melchers.de\",\"@id\":\"https:\\\/\\\/enable-asia.de\\\/#\\\/schema\\\/person\\\/cbe602b6871d5fe7c380e86e9fe45348\"},\"headline\":\"Produktschulung von Showcase &#8211; 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