Industry Trends

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The new EU-China comprehensive agreement on investment

The EU–China Comprehensive Agreement on Investment seeks to enhance market access, ensure fair competition, and strengthen sustainable cooperation, reflecting Europe’s strategic commitment to balanced economic relations with China.
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AFTER-SALES SERVICE IN ASIA

Asia’s after-sales service market is undergoing rapid transformation, shaped by digitalisation, rising customer expectations, and regional diversity. European firms can leverage tailored solutions to strengthen competitiveness and build long-term client relationships.
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Seeking Luxury in Vietnam

Vietnam’s luxury market is expanding, driven by rising incomes, urbanisation, and evolving consumer preferences. European brands can leverage cultural insights and strategic partnerships to capture growth opportunities in this dynamic sector.
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WHY WECHAT MINI PROGRAMS CAN BE KEY

WeChat Mini Programs provide brands with cost-effective access to China’s vast digital ecosystem, enabling seamless e-commerce, targeted engagement, and market entry through integrated functionality and trusted payment solutions.
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Sustainable packaging in the cosmetics industry

Sustainable packaging is reshaping the cosmetics industry, driving innovation, reducing environmental impact, and strengthening brand value through responsible practices that meet evolving consumer expectations and regulatory requirements.
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5 Manufacturing Technology Trends

Emerging manufacturing technologies, from collaborative robots to 5G-enabled innovations, are reshaping industry operations, enhancing flexibility, and driving competitiveness in global value chains.
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Five key trends in supply-chain management

Supply chain management is evolving through digitalisation, resilience strategies, sustainability, and regional diversification, enabling businesses to strengthen competitiveness, mitigate risks, and capture growth opportunities in dynamic global markets.
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Retail in Asia: is Omnichannel or Multichannel right for your brand?

Asian retail markets demand strategic channel choices, with omnichannel offering seamless integration and multichannel enabling broader reach, both essential for brands seeking growth and competitive advantage.
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Sustainable packaging – how is Asia covering it?

Asia is embracing sustainable packaging, balancing innovation and environmental responsibility, while meeting evolving consumer expectations and regulatory demands to strengthen competitiveness and long-term brand value.
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Green hydrogen on the rise in East Asia

East Asia is accelerating green hydrogen adoption, with major investments in China, India, and across ASEAN, driving decarbonisation, industrial innovation, and positioning the region as a global energy transition leader.