Tricker's return to CICPE in 2025
Tricker’s highlighted its craftsmanship at the 5th CICPE in Haikou, unveiling lightweight footwear innovations, offering shoe care tutorials, and reinforcing its strategic commitment to the Chinese market.
Exquisite Luxury Shopping Experience with The ShowCase and Melchers
The ShowCase and Melchers revolutionised luxury retail in Greater China with a high-tech portable studio system, enhancing online shopping experiences for watches and jewellery through advanced technology.
Melchers-Wintersteiger partnership in the booming ice and snow industry in China
Melchers and Wintersteiger are capitalising on China’s booming ice and snow industry, introducing advanced ski equipment, rental systems, and personalised services to strengthen their strategic partnership and support market growth.
The Transformation of China's Medical Device Market
China’s medical device market is undergoing rapid transformation, driven by regulatory reforms, innovation, and rising healthcare demand, with Melchers supporting international companies to navigate opportunities and challenges.
Melchers Opens New Branch in Nanjing
Melchers’ new branch in Nanjing, China demonstrates the Group’s long-term commitment to the Chinese market. This move further strengthens regional presence, enhances customer support, and drives growth.
TreasureCare Service Center Launches Online Presence
TreasureCare Service Center in Shanghai, established by Melchers Group and SAVinsight SA, has launched its digital presence, enhancing premium watch after-sales services in China through a dedicated website and social media channels.
Aboni GmbH is Melchers Chinas new business Partner
Melchers China welcomes Aboni GmbH as its new partner in the Machinery and Industry sectors, enhancing expertise in residual moisture detection and strengthening long-standing customer-focused solutions.
SHOU Solution in China
Melchers China is the exclusive distributor of SHOU Solution in mainland China, delivering superior aircraft carpet cleaning while extending service life, reinforcing our commitment to customised, long-term aviation technical services.
Steiff and Melchers enter into a new partnership
Steiff and Melchers have entered into a new partnership in China, combining heritage and market expertise to strengthen brand presence and expand premium toy distribution.
Mike Hoffmann about market entry opportunities in China and the importance of Joint Ventures
Managing Director of Melchers China highlights the strategic importance of joint ventures, location decisions, and the enduring global value of the “Made in Germany” label for business growth.
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