About Melchers

Melchers is a global company that aims to help small and medium-sized enterprises gain a foothold in Asia. As a local partner on the ground, we can respond to individual needs and know the market requirements. Our services cover the entire value chain – from product development and manufacture through sales and retailing to marketing and after-sales service. 

WE HELP YOU TO DEVELOP AND EXPAND MARKETS.

Our network of more than 50 subsidiaries in Germany and abroad makes us a powerful, dependable partner. Our experienced experts are there to support you at local level, ensuring the successful implementation of your specific requirements.

25+

Branches and Offices in Asia

50+

Companies Worldwide

150+

Years of Experience in Asia

1200+

Employees Worldwide

WORK WITH us!

Agent

Distribution Management

Partnership

Backoffice

Delegate

ADVANTAGES FOR THE BRAND PARTNER & ROLE OF MELCHERS

The agent model is a suitable option for testing the market without large investments. No own local structure is required, only products delivered, and budget provided.

  • Melchers acts as the local agent/distributor and trades the products either on a commission basis or on its own account.
  • Setup or leverage of existing specialized sales and service teams.
  • Melchers can take care of the market development with its own specialized sales team.
  • Implementation of sales and after sales trainings.
  • Marketing, branding and sales activities on different channels for the best market penetration.
  • As exclusive partner in the local market, Melchers represents its brand partners in the best interest

ADVANTAGES FOR THE BRAND PARTNER & ROLE OF MELCHERS

Managing distributors from abroad often leads to difficulties in communication, understanding and trust. A local management in the same language is therefore preferred. Melchers supports the brand partner in the coordination of its local distributors in China.

  • Bridging cultural differences through European contacts for the brand partner and Chinese contact persons for the distributors.
  • Level of involvement of brand partner can be determined according to own preferences.
  • Responsive communication design by local Melchers staff compared to the management of distributors from abroad.
  • Assistance in the selection/change of distributors with access to the Melchers network.
  • Efficient and cost-saving solution as no own local staff is required.

ADVANTAGES FOR THE BRAND PARTNER & ROLE OF MELCHERS

Joint ventures combine the advantages of independence from local distributors and reduced risk. As a minority shareholder, Melchers acts as a local control authority of the (optional) Chinese JV and business partners and provides increased confidence for the brand partner.

  • Liability protection of the Principal’s personnel by providing critical but necessary management functions (Legal Rep, Supervisor).
  • Sharing the business risk by providing venture capital. This strengthens and aligns the common business interests.
  • Melchers ensures that the administrative side of the business (Accounting, HR, etc.) runs smoothly and company compliance regulations are adhered.
  • Due to the long activity in the market Melchers is well connected and knows the authorities. The access to this network offers unique facilitations in the search for business partners, vendors, etc.
  • Sale of Melchers shares can be determined early, allowing maximum long-term flexibility for the business partner.

ADVANTAGES FOR THE BRAND PARTNER & ROLE OF MELCHERS

An own subsidiary in China enables companies to conduct all types of business and carry out registrations. This creates independence from distributors and creates the foundation for growth. Melchers acts as full service provider for the local subsidiary.

  • Complete back-office administration of the subsidiary (typically a “Wholly Owned Foreign Enterprise”).
  • Brand partner can focus on the core business and operational activities.
  • Melchers acts as local confidence unit of the subsidiary and provides increased trust for the investing company. -> Risk reduction for the brand partner.
  • Melchers takes care of administrative side of the business (Accounting, HR, etc.) and oversees company compliance.
  • Cost reduction, as no own back-office necessary.

ADVANTAGES FOR THE BRAND PARTNER & ROLE OF MELCHERS

Companies doing business in China with a growth perspective, benefit from own local staff who take care of business development and act as local contact point for business partners.

  • Melchers provides infrastructure and organization for hiring employees.
  • Employees are accommodated in the Melchers office with own desks/rooms.
  • Full support from in-house IT infrastructure and staff.
  • No establishment of own companies or representative offices necessary. The employment is directly under the Melchers entity.
  • Direct control of the employee by the brand partner.
  • Disciplinary management by Melchers upon request.
  • Complete HR administration by Melchers.
  • Support of search for qualified employees and hiring process.
  • Activity in the local market with a lean and low cost setup
  • Advantages over other shared office providers by integration of staff into Melchers office atmosphere.

Success Cases

Success stories like these motivate us. Learn more about exciting projects from Melchers and see how we work successfully with our partners in the long term.
Start your Story

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Let's Connect

Contact us today to learn more about our services and how we can help you achieve your business goals. Schedule a meeting with our experts or fill out our contact form and we’ll get back to you.